Friday, November 14, 2025

MATTER Strengthens Its Nationwide Footprint with Chennai Launch, To Set Up its First Experience Hub in Tamil Nadu giving ridersaccess to MATTER AERA –India’s First Geared Electric Motorbike

MATTER Strengthens Its Nationwide Footprint with Chennai Launch, To Set Up its First Experience Hub in Tamil Nadu giving ridersaccess to MATTER AERA –India’s First Geared Electric Motorbike

Chennai, 14th November 2025 – Chennai doesn’t just move, it endures, evolves, and powers ahead. Known for its engineering prowess and deep-rooted connection with automobiles, the city has long been at the heart of India’s mobility story. Today, that legacy takes a new turn with the launch of the AERA 5000+, India’s first geared electric motorbike. The launch marks a major moment for MATTER, the electric mobility powerhouse behind the AERA. The company now brings its flagship motorbike to Tamil Nadu’s capital Chennai.


Designed and built entirely in India, the AERA introduces HyperShift, a 4-speed manual gearbox developed specifically for electric motorbikes. It brings back the joy of shifting gears, something riders have always loved while delivering the quiet power, smooth torque, and efficiency of an electric.

Priced at an introductory ₹1,93,826 (ex-showroom), the AERA is open for bookings atwww.matter.in. The launch comes as Chennai gears up for the year-end travel season, when road trips, weekend getaways, and city rides pick up pace across the coast.

“Chennai has always been a city that understands performance, from its automotive heritage to its everyday commuters who know their machines well,AERA represents a shift from adoption to evolution in India’s EV story. For Chennai, it’s more than just an electric bike; it’s the meeting point of engineering, endurance, and emotion. With our indigenous gearbox, liquid-cooled powertrain, and connected intelligence, we’re delivering an experience designed for riders who love control as much as comfort.”said Arun Pratap Singh, Founder & Group COO, MATTER.

“Tamil Nadu is already a manufacturing powerhouse, now it’s time to make it an EV powerhouse too.. It is a proud moment to bring MATTER’s revolutionary experience to Chennai. The city is ready for a new chapter in sustainable mobility and with the AERA, we are offering something that blends performance, innovation, and sustainability like never before.To bring the AERA experience closer to the city’s riders, customers can visit the Experience Centre at Perumbakkam“ added Mrs. Aruna Das, Dealer Principal, MATTER Experience Hub, Chennai

The AERA 5000+ is also India’s first electric bike to come with a Lifetime Battery Warranty, ensuring peace of mind for riders whether they’re gliding through Mount Road, cruising on the ECR, or navigating weekday traffic.

MATTER’s in-house approach from designing the powertrain and battery to building the gearbox and software gives it complete control over quality and performance. Built for Indian roads, weather, and riding habits, the AERA is designed to handle every condition thrown its way.

MATTER AERA – Shift. Twist. Thrill.

With Chennai now joining the AERA journey, MATTER continues to redefine how India rides, where electric meets gears and technology meets control. Now, it’s Chennai’s turn to take the shift forward.

For queries walk into the Matter Motors Experience Hub located at  Plot No – 24 &25, Sholingannallur Main Road, Santi Nagar Layout, Perumbakkam, Chennai, Tamilnadu - 600100

Key Features of the AERA 5000+:

     HyperShift gearbox – 4-speed manual transmission with 3 ride modes for total control

     Liquid-cooled powertrain – Keeps the motor performing smoothly in Chennai’s heat and humidity

     Smart 7” touchscreen dashboard – Navigation, music, ride data, and wireless OTA updates

     5kWh battery pack – Certified range of up to 172 km, IP67-rated for dust and water protection

     5amp Charging Charge anywhere with a hassle-free on-board charger and gain access to more than 1lakh+ charging points.

     Fast acceleration – 0 to 40 km/h in under 2.8 seconds

     Safety and comfort – Dual disc brakes with ABS, dual suspension, and park assist

     MATTERVerse mobile app – Live tracking, remote lock/unlock, and ride history

     Smart key – Keyless start and unlock

     Low cost of ownership – Just 25 paise per kilometre, saving up to ₹1 lakh over three years of daily riding.

 

About MATTER

MATTER Motor Works, an electric mobility startup founded in January 2019 in Ahmedabad, is redefining the future of mobility with its “Innovate in India” approach. Committed to building an independent EV ecosystem, MATTER explores every facet of electric mobility to drive India towards a sustainable future. Its flagship product, AERA, World’s first manufactured geared electric motorbike, has been recognized as the “Editors’ Choice Electric Motorcycle of the Year” by Top Gear India, alongside prestigious accolades like “EV Bike of the Year 2025” by ACKO Drive and "Innovation Startup of the Year" at the Outlook Business Spotlight Awards.

Powered by a team of over 600 innovators, MATTER is at the forefront of cleaner mobility through in-house technology and groundbreaking innovations. With over 350 patent filings and 75 granted patents, spanning powertrain, liquid cooling, battery management, gearbox technology, charging infrastructure, and manufacturing automation, MATTER is shaping the evolution of India's EV landscape—driving the nation towards energy independence.